Welcome to The Waterfront, Shell Cove

Located on the NSW South Coast just 90km from Southern Sydney

An unbeatable harbourside lifestyle on offer

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About The Waterfront

Discover The Waterfront, Shell Cove — where oceanfront living meets timeless elegance. Located on the NSW South Coast, Frasers Property has created this landmark community to truly inspire, with a world-class marina and pristine beaches just steps away.

Setting a new standard in waterfront luxury, this unique harbourside setting and vibrant town centre work together to nurture a life of relaxation and recreation. Step inside a sanctuary of coastal charm and modern luxury, all in one extraordinary location.


Why The Waterfront?

Shopping
The Shell Cove Town Centre is the perfect place to shop, dine and socialise.
Marina
Shellharbour Marina is the South Coast's newest boating destination offering 270 berths.
Education
Easy access to pre-schools, primary schools, high schools and Tertiary Education.
Dining
The Waterfront Dining Precinct offers harbourside dining along the harbour's edge.
Parks and Playgrounds
An abundance of green open spaces, cycleways, walkways, parks and playgrounds.
Beaches
A Kids Beach on the harbour foreshore plus Shellharbour South Beach and Killalea Beach nearby.
Golf
Play a round of golf at The Links Shell Cove - an 18 hole golf course nearby.
Future Hotel
The future Crowne Plaza Hotel situated right on the harbour is set to open in 2025.

Residential options in The Waterfront

Ready to begin your next chapter? At The Waterfront, we offer a variety of options tailored to your unique needs. Choose from spacious land lots to build your custom home, curated house and land packages, or modern 2 to 3 bedroom apartments. Whatever you’re envisioning, your ideal home awaits in this exclusive waterfront community.

Artist's impression

The Waterfront Location

*Indicative and conceptual artist’s impression. Depicted features including public spaces, boating facilities, business park, playing fields are subject to approvals and may be delivered by third parties. Changes may be made during the development process. Current as at October 2025.

A new harbourside lifestyle awaits

Shellharbour Marina

The South Coast's newest lifestyle and boating destination is right here on your doorstep.
Shellharbour Marina offers direct access to the Tasman Sea, charter boat operations, marina berths, dry stack storage, a public boat ramp and various commercial marina facilities.


Shell Cove Town Centre

A lively shopping hub boasting a full line of Woolworths supermarket, BWS, ice-creamery, bakery, dentist, barber, cafes, veterinary practice, organic whole foods and pharmacy. The perfect place to socialise, shop and dine with your friends and family.


The Waterfront Dining Precinct

Choose from a selection of cafes and restaurants positioned along the harbour’s edge, offering alfresco dining and spectacular marina views.


Future Crowne Plaza Hotel

Set to open at The Waterfront early 2026, this harbourfront hotel will feature contemporary hotel rooms, serviced apartments, function and conference facilities, a café, restaurant and bar along with a resort style pool.


Parks, playgrounds, and open spaces

The Waterfront offers a kids beach and an abundance of open spaces including a network of cycleways leading to parks and playgrounds.


Get a snapshot of
The Waterfront lifestyle

Enjoy luxury coastal living like no other in a natural environment with an array of amenities on your doorstep. Imagine strolling along harbourside boardwalks, dining at the water's edge at The Waterfront Dining Precinct with a family friendly Tavern and a selection of specialty shops, cafes and parks.

Testimonials

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Discover the sea-change lifestyle at Shell Cove 🌊 The Waterfront Shell Cove is delivering real housing diversity — from waterfront townhomes to modern apartments — all within a vibrant coastal community. With a marina, dining, parks and pristine beaches, it’s coastal living made effortless. Read the full REA article: https://bit.ly/4rkonJt The Waterfront, Shell Cove is a 30+ year project, and with only a limited number of new opportunities to buy remaining, secure yours before they're gone forever! Find out what’s selling: https://www.frasersproperty.com.au/nsw/shell-cove/properties #TheWaterfrontShellCove #NSWSouthCoast #VisitShellharbour #ShellCove #CoastalLiving #RareAndReady
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Seaside living never looked so good. 🩵 The Waterfront, Shell Cove is more than rare…it’s ready. #TheWaterfrontShellCove #NSWSouthCoast #VisitShellHarbour #ShellCove
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Ah, Bliss! Summer lovin’ at The Waterfront, Shell Cove - brought to you by Bliss Icecream and Gelato (Bliss Ice Cream & Gelato). #TheWaterfrontShellCove #NSWSouthCoast #VisitShellHarbour #ShellCove
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From first sales centre visit to waiting for the keys to your new front door – hear from Darren Palmer on Shell Cove’s simple buying & building process and what makes buying at Shell Cove stand out: ✔ Fully registered and serviced land, ready to build ✔ Maximise your design ✔ Space that extends beyond your lot ✔ A truly rare combination - opportunities like this won't last! The Waterfront, Shell Cove is a 30+ year project, and with only a limited number of lots remaining, secure yours before they're gone forever. #TheWaterfrontShellCove #NSWSouthCoast #VisitShellHarbour #ShellCove #DarrenPalmer #interiordesign #DreamHome #Land #coastalliving
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Join us on Friday 5 December as we celebrate Christmas at The Waterfront, Shell Cove with live music and entertainment from 4.30pm. Santa’s sleigh is due to arrive at 6pm, with photos to follow - it’s always a popular night, so please be patient, respectful, and have your phones and cameras out and ready to go. We’ll also have food trucks, free workshops, and a special outdoor screening of Elf at 8pm. Merry Christmas! 🎄
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This could be your everyday work commute at The Waterfront, Shell Cove. It’s more than a destination, it’s a lifestyle.. #TheWaterfrontShellCove #NSWSouthCoast #VisitShellHarbour #ShellCove
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Did you wander our PromenART Sculpture Walk during September and October? We’re curious...what caught your eye? Share your thoughts in our quick survey and help us make future events even more amazing! https://www.surveymonkey.com/r/PromenART25
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ART SOCIAL - Monthly Encounters at The Waterfront Friday 21 November | 6:30–8:30 PM The Waterfront Sales Centre Shops 1 & 2, 100 Cove Boulevard, Shell Cove Take a moment to slow down and reconnect with your creative side. Join local artist Dani Franza for a relaxing, guided watercolour session exploring how to create Negative Space Botanicals. No experience needed - perfect for beginners! •Discover your creative flow •Connect with your community •Build skills and confidence each month Cost (casual): $25 per session 👉 Book now: trybooking.com/DDMAN
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A stunning capture by the team at Shellharbour Marina of The Waterfront, Shell Cove Town Centre in its golden era. #TheWaterfrontShellCove #NSWSouthCoast #VisitShellHarbour #ShellCove
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What a night! ✨ Thank you to everyone who joined us for our VIP evening with Darren Palmer, Nadine Ryan from Nadine K Drafting & Design P/L, and The Waterfront, Shell Cove team. We loved sharing insights on coastal home design, the unbeatable lifestyle at Shell Cove, and how to create your dream home between the beach and the marina. And most importantly – Why Shell Cove is more than Rare, it’s Ready, and it’s waiting for you! Opportunities like this don’t come twice — and with limited premium land lots remaining, now is the perfect time to secure your dream coastal home. 📸 Here are some amazing moments captured at the event! #TheWaterfrontShellCove #ShellCove #NSWSouthCoast #DesignBoldly #LiveBeautifully #RareAndReady #DarrenPalmer #CoastalHome #CoastalLiving
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☀️ Enjoy impromptu mid-week long lunches overlooking the marina at the Waterfront Tavern — it’s the perfect spot to unwind, whether it’s a casual catch-up with friends, a mid-week escape from the office, or a lazy afternoon that turns into sunset drinks. 🍹 #TheWaterfrontShellCove #NSWSouthCoast #VisitShellHarbour #ShellCove
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Speak to one of our team

Joshua Kersten Project Sales Manager The Waterfront, Shell Cove

Visit The Waterfront Sales Centre

ADDRESS

100 Cove Blvd, Shell Cove NSW 2529
Open daily from 11am to 3pm
(Closed 25 Dec, 26 Dec & 1 Jan)

For 100 years, Frasers Property Australia has created stronger, smarter, happier neighbourhoods. We are one of Australia's leading diversified property groups and an Australian division of Frasers Property Limited.