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Welcome to The Waterfront, Shell Cove

Located on the NSW South Coast just 90km from Southern Sydney

An unbeatable harbourside lifestyle on offer

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About The Waterfront

Discover The Waterfront, Shell Cove — where oceanfront living meets timeless elegance. Located on the NSW South Coast, Frasers Property has created this landmark community to truly inspire, with a world-class marina and pristine beaches just steps away.

Setting a new standard in waterfront luxury, this unique harbourside setting and vibrant town centre work together to nurture a life of relaxation and recreation. Step inside a sanctuary of coastal charm and modern luxury, all in one extraordinary location.


Design Boldly, Live beautifully

Hear from Darren Palmer on the rare opportunity to build your dream home at Shell Cove.

Find out more

Portella – now selling!

1 bedroom apartments all under deposit.
Choose from a range of 2 or 3 bedroom apartments.

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Harbourfront apartments now selling

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Artist's impression

House design packages
now available

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Artist's impression, indicative only

Why The Waterfront?
Shopping
The Shell Cove Town Centre is the perfect place to shop, dine and socialise.
Marina
Shellharbour Marina is the South Coast's newest boating destination offering 270 berths.
Education
Easy access to pre-schools, primary schools, high schools and Tertiary Education.
Dining
The Waterfront Dining Precinct offers harbourside dining along the harbour's edge.
Parks and Playgrounds
An abundance of green open spaces, cycleways, walkways, parks and playgrounds.
Beaches
A Kids Beach on the harbour foreshore plus Shellharbour South Beach and Killalea Beach nearby.
Golf
Play a round of golf at The Links Shell Cove - an 18 hole golf course nearby.
Future Hotel
The future Crowne Plaza Hotel situated right on the harbour is set to open in 2025.

Residential options in The Waterfront

Ready to begin your next chapter? At The Waterfront, we offer a variety of options tailored to your unique needs. Choose from spacious land lots to build your custom home, curated house and land packages, or modern 2 to 3 bedroom apartments. Whatever you’re envisioning, your ideal home awaits in this exclusive waterfront community.

Artist's impression

The Waterfront Location

*Indicative and conceptual artist’s impression. Depicted features including public spaces, boating facilities, business park, playing fields are subject to approvals and may be delivered by third parties. Changes may be made during the development process. Current as at October 2025.

A new harbourside lifestyle awaits

Shellharbour Marina

The South Coast's newest lifestyle and boating destination is right here on your doorstep.
Shellharbour Marina offers direct access to the Tasman Sea, charter boat operations, marina berths, dry stack storage, a public boat ramp and various commercial marina facilities.


Shell Cove Town Centre

A lively shopping hub boasting a full line of Woolworths supermarket, BWS, ice-creamery, bakery, dentist, barber, cafes, veterinary practice, organic whole foods and pharmacy. The perfect place to socialise, shop and dine with your friends and family.


The Waterfront Dining Precinct

Choose from a selection of cafes and restaurants positioned along the harbour’s edge, offering alfresco dining and spectacular marina views.


Future Crowne Plaza Hotel

Set to open at The Waterfront in 2025, this harbourfront hotel will feature contemporary hotel rooms, serviced apartments, function and conference facilities, a café, restaurant and bar along with a resort style pool.


Parks, playgrounds, and open spaces

The Waterfront offers a kids beach and an abundance of open spaces including a network of cycleways leading to parks and playgrounds.


Get a snapshot of
The Waterfront lifestyle

Enjoy luxury coastal living like no other in a natural environment with an array of amenities on your doorstep. Imagine strolling along harbourside boardwalks, dining at the water's edge at The Waterfront Dining Precinct with a family friendly Tavern and a selection of specialty shops, cafes and parks.

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Testimonials

“ I love Shell Cove and I think it is a really good place to raise children. I couldn’t imagine living and raising my family anywhere else. I don’t have to leave Shell Cove at all, as I can get pretty much everything here.”

Alliera Carroll

“To me, a home is not just a place to stay, but a place that you can build your life in and enjoy. I can see myself doing that here in Shell Cove”

Alexander Kapruziak

“Nautilus is a beautiful complex, I picked this apartment because I think its an iconic building that a lot of people will be talking about”

Noelene Smith

"What really sets Shell Cove apart is the overall masterplan and the quality of lifestyle it offers”

Rishabh Arora

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☀️ Enjoy impromptu mid-week long lunches overlooking the marina at the Waterfront Tavern — it’s the perfect spot to unwind, whether it’s a casual catch-up with friends, a mid-week escape from the office, or a lazy afternoon that turns into sunset drinks. 🍹 #TheWaterfrontShellCove #NSWSouthCoast #VisitShellHarbour #ShellCove
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The Waterfront, Shell Cove is where design meets destination. Hear from Darren Palmer on this rare opportunity to build your forever home in a coastal location on the NSW South Coast offering a harbourside lifestyle that is one of a kind. 🌊 Follow the link to discover more: https://www.frasersproperty.com.au/nsw/shell-cove/campaign/designboldly/lifestyle-and-destination #TheWaterfrontShellCove #NSWSouthCoast #VisitShellHarbour #ShellCove #darrenpalmer #interiordesign #coastallifestyle
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‘Tis the most wonderful time of the year - and we can’t wait to celebrate it with you in 2025! ✨ Santa’s arrival will be celebrated on Friday 5 December - save the date and stay tuned for more information. …and this year’s new theme! #TheWaterfrontShellCove #NSWSouthCoast #VisitShellHarbour #ShellCove #FestiveSeason
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The launch of Portella apartments has achieved fantastic early sales success with almost 50% sold! Portella is our newest harbourside apartment offering that will be centrally located next to the town centre, across the road from the harbour foreshore, adjacent to wetlands, and within an easy walk to The Waterfront dining precinct. 1 bedroom apartments all under deposit. 2 bedroom apartments priced from $995K-1.625M* 3 bedroom apartments priced from $1.63M-$2.145M* Don't miss out. Speak with our friendly sales team to secure your preferred apartment at today's prices. Call 13 38 38. Read more here! https://view.com.au/news/premium-location-new-shell-cove-apartment-complex-almost-50-per-cent-sold/ #TheWaterfrontShellCove #NSWSouthCoast #VisitShellHarbour #Portella #ShellCove
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What a night! ✨ Thank you to everyone who joined us for our VIP evening with Darren Palmer, Nadine Ryan from Nadine K Drafting & Design P/L, and The Waterfront, Shell Cove team. We loved sharing insights on coastal home design, the unbeatable lifestyle at Shell Cove, and how to create your dream home between the beach and the marina. And most importantly – Why Shell Cove is more than Rare, it’s Ready, and it’s waiting for you! Opportunities like this don’t come twice — and with limited premium land lots remaining, now is the perfect time to secure your dream coastal home. 📸 Here are some amazing moments captured at the event! #TheWaterfrontShellCove #ShellCove #NSWSouthCoast #DesignBoldly #LiveBeautifully #RareAndReady #DarrenPalmer #CoastalHome #CoastalLiving
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In this episode with Darren Palmer, we hear from Darren on how the unique backdrop of the Illawarra escarpment helps inspire great design. 🩵 Follow the link the find out more: https://www.frasersproperty.com.au/nsw/shell-cove/campaign/designboldly/design #TheWaterfrontShellCove #NSWSouthCoast #VisitShellHarbour #ShellCove #DarrenPalmer
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Social Singles 55+ Meet-ups When: Evening Session: 2nd Thursday of the Month | 6 PM – 9 PM Afternoon Session: 3rd Thursday of the Month | 12:30 PM – 3:30 PM - Where: The Waterfront Tavern, Shell Cove - Cost: FREE (Bookings essential!) Are you 55+ and flying solo? Come join us for an afternoon of fun, laughter, and great company at The Waterfront Tavern, Shell Cove. Designed for like-minded individuals, these informal gatherings are perfect for making new friends and having a great time. Book your spot now: Evening ticket: https://www.eventbrite.com.au/e/social-singles-55-meet-up-evening-session-november-2025-tickets-1919398004099?aff=oddtdtcreator Afternoon ticket: https://www.eventbrite.com.au/e/social-singles-55-meet-up-afternoon-session-november-2025-tickets-1919402136459?aff=oddtdtcreator #thewaterfrontshellcove #NSWSouthCoast #VisitShellharbour #Socialsingles #ShellCoveCommunity #Over55sEvents #FreeEvent
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ART SOCIAL - Monthly Encounters at The Waterfront Friday 7 November | 6:30–8:30 PM The Waterfront Sales Centre Shops 1 & 2, 100 Cove Boulevard, Shell Cove Take a moment to slow down and reconnect with your creative side. Join local artist Dani Franza for a relaxing, guided watercolour session exploring how to create beautiful Ocean Scenes. No experience needed - perfect for beginners! •Discover your creative flow •Connect with your community •Build skills and confidence each month Cost (casual): $25 per session https://trybooking.com/DDMAN #TheWaterfrontShellCove #NSWSouthCoast #VisitShellHarbour #ShellCove
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Where else would you want to start your week… There’s no better way to ease into the week than views like these at The Waterfront, Shell Cove.💙 #TheWaterfrontShellCove #NSWSouthCoast #VisitShellHarbour #ShellCove
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The Waterfront, Shell Cove is more than rare, it’s ready…and it’s waiting for you. Follow along as Darren Darren Palmer explains what makes Shell Cove truly #RareAndReady. Stay tuned for more videos and conversations where Darren shares his expert design tips, inspiration and insights! Discover more: https://www.frasersproperty.com.au/nsw/shell-cove/campaign/designboldly/rare-and-ready #TheWaterfrontShellCove #NSWSouthCoast #VisitShellHarbour #ShellCove #RareAndReady #DarrenPalmer
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Meet Joshua Kersten – our new project sales manager at The Waterfront, Shell Cove. Bringing 20 years of experience in property, sales & development, Josh is a local to the Illawarra. Hear from him on why he thinks Shell Cove is truly a rare offering. Whether it’s to build your dream home between the land and the marina, explore our brand-new release of apartments at Portella, or learn about Vela harbourfront apartments that are on track for completion in 2026, book your private appointment or come to talk to Josh at The Waterfront, Shell Cove Sales Centre. #TheWaterfrontShellCove #NSWSouthCoast #VisitShellHarbour #ShellCove
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Speak to one of our team

Joshua Kersten Project Sales Manager The Waterfront, Shell Cove
phone 13 38 38

Visit The Waterfront Sales Centre

ADDRESS

100 Cove Blvd, Shell Cove NSW 2529
Open daily from 11am to 3pm
Enquire now Get directions

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