News & Media

Life, Point Cook achieves Australian Excellence standard

Residential  |  Innovation  |  Sustainability  |  19 February 2018
Media release
Frasers Property Australia
Life Point Cook housing

Sustainable new community awarded a 5 Star Green Star rating

MELBOURNE, 19 FEBRUARY 2018  Frasers Property Australia has reaffirmed its market leading position in building thriving, sustainable communities for the long-term, with the Life, Point Cook development in Victoria achieving 5 Star Green Star – Communities rating from the Green Building Council of Australia.

The certification, which represents Australian Excellence in sustainable design, was achieved through a considered mix of initiatives to improve the health, wellbeing and environmental outcomes across the developments entire masterplan.

Life, Point Cook is a burgeoning new community 28km west of Melbourne’s CBD. Upon completion in 2020 it will incorporate 9.9ha of parks and open space, a saltwater lake wetland and 2km of walking and bike paths.

Frasers Property Australia sponsors free weekday Live Life Get Active fitness camps in the community and residents also have easy access to a nearby regional and recreational sports centre featuring three ovals, eight tennis courts and three soccer pitches.

Sarah Bloom, General Manager – Residential VIC, Frasers Property Australia says sustainability at Life, Point Cook encompasses more than just an environmental perspective, incorporating all aspects of what makes a healthy community able to thrive in the years and decades to come.

“We are extremely proud to deliver on our vision at Point Cook, and to be recognised by the Green Building Council of Australia as one of Australia’s leading examples of a sustainable community reflects the hard work that has gone into every detail,” Ms Bloom says.

“New residents that call Life, Point Cook home can be confident, as they establish themselves in their new community, that the foundations are in place to support their health, happiness and wellbeing for the longterm.

“We are building a new community from the ground up, literally, so we have to make sure that all the reasons people want to buy into the community now will be the same reasons they want to stay well into the future. Life, Point Cook will be a community that residents will be proud to live in,” Ms Bloom says.

The GBCA’s Chief Executive Officer, Romilly Madew says: “Frasers Property Australia is absolutely committed to sustainability, and has a portfolio of rated assets to prove this. Life, Point Cook is yet another demonstration of this commitment to sustainability, and we applaud the team for their leadership.”

A range of features contributed to the 5 Star Green Star certification at Life, Point Cook, in particular Frasers Property’s commitment towards promoting an active lifestyle for residents, the high standard of recreational facilities and the community development initiatives.

The use of recycled water for parks and reserves, initiatives promoting higher energy efficiency in the community’s homes, and the high standard build quality on the medium density site were important factors too.

The sales centre on the corner of Point Cook Road and Saltwater Boulevard is open Saturday to Wednesday, 11am to 5pm. Visit or call Frasers Property on 13 38 38 for more information.

Media release
Frasers Property Australia